Head of E-commerce - Luxury Fashion
Job Description
The Head of E-Commerce will be a strategic and commercially driven leader responsible for defining and executing the global digital commerce strategy for a luxury fashion brand. This role will oversee all aspects of the brand’s direct-to-consumer online business, ensuring that the digital experience reflects the brand’s luxury positioning while driving sustainable revenue growth, customer acquisition, and long-term client engagement.
Working closely with digital marketing, merchandising, retail, technology, creative, logistics, and customer experience teams, the Head of E-Commerce will lead the development of a world-class digital flagship that seamlessly integrates brand storytelling, product presentation, and service excellence. The role requires a balance of strategic vision, operational rigor, and deep understanding of luxury consumer behavior in the digital environment.
This position combines high-level leadership with hands-on execution. The Head of E-Commerce will optimize performance across global markets while preserving the brand’s exclusivity, creativity, and premium client experience. The successful candidate will thrive in a fast-paced, matrixed international organization and serve as a key partner to senior leadership on digital growth, innovation, and omnichannel development initiatives.
Responsibilities
Job Requirements
Required Education
Bachelor’s degree in Business Administration, Marketing, Digital Commerce, or a related field required; Master’s degree or MBA is strongly preferred.
Languages
Fluency in English required. Fluency in French or Italian is strongly preferred. Additional European or Asian languages are a strong advantage.